Design Your Lookbook

Something polished to send when someone asks, "Can I see your work?"

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Build a lookbook in a day.

A recorded workshop and a ready-made Adobe Express template for the simplest way to showcase your work, pitch opportunities, and have something polished ready when someone asks to see what you do.

The website is a huge hangup. We've watched it stall some seriously talented people.

It starts reasonably enough: "I'm gonna have a website, and I'm gonna put my work on it." But then it needs an about page. And a few inbound funnels. And the Instagram has to be up to date, and the LinkedIn... and if any of it isn't current, it trickles into everything. Six months later there's still nothing to send.

Meanwhile, some of the best client conversations we've ever had happened with a physical lookbook on the table, or a deck up on a screen, walking someone through the work.

For illustrators, photographers, and lettering artists especially, a lookbook can get you so far. And if we're not being perfectionists about it, you can build one in a day.

What's inside

  • What a lookbook is, and when it beats a capabilities deck
  • How to choose work that argues for the projects you want next
  • Sequencing, pacing, and how much to say (less than you think)
  • A ready-made Adobe Express template so you're not starting from a blank page

In the Maker Division curriculum this is a fork in the road: some members need a capabilities deck, some need a lookbook, and picking wrong costs weeks. This workshop is the lookbook path, opened up for free.

Stopped planning the perfect strategy and took action.

I would spend hours, days, and weeks thinking about the perfect strategy that would change my life. The truth is, you'll never achieve anything if you never take action … After joining Maker Division, my perspective started to shift from what I wanted to what my dream clients found valuable … it was the first time I felt like I was truly living my dream.

Zack Carlascio
Video Producer
Launched a new offer and closed two $25K deals.

We added another vertical to our offering MarketSprint where we help founder prototype apps in 2 weeks and go to market in 2 months. Closed $25k deal and another $25k deal for the new vertical.

Veer Manhas
CEO
A passion project landed a dream client.

I landed a dream client from a passion project because of Maker Division! After months of not attracting the right clients (if any), I decided to join Maker Division to unlock my full potential.

Zack Carlascio
Video Producer
Make Shit—Show People—Share The Process—
Make Shit—Show People—Share The Process—
Make Shit—Show People—Share The Process—
Make Shit—Show People—Share The Process—
Make Shit—Show People—Share The Process—
Make Shit—Show People—Share The Process—

Maker Division shares case studies, strategies, and student results for educational purposes only. These outcomes are not typical and do not guarantee your success. Maker Division’s team includes experienced business owners, creatives, and educators, and your results will vary based on your background, effort, experience, and application of the material. We do not track or publish average results due to the sensitive nature of creative business performance and the wide range of student goals. We cannot guarantee that you will make money, book clients, or grow your business using our strategies whether applied specifically or generally. We do not offer business, financial, legal, investment, tax, or other professional advice. All content is provided for informational purposes only. Any use of our content, ideas, or materials without express written permission is prohibited.